by Bill Brelsford | Mar 3, 2011 | B2B Content Marketing, Marketing
Do you have a Google Profile page? If you are a provider of professional services, chances are, people will Google you by name when they are referred to you, hear you speak, or see an article about you in the paper. If you don’t have a Google profile page yet,... by Bill Brelsford | Feb 10, 2011 | B2B Content Marketing, Marketing
Do you struggle when it comes to creating content? I’m sure you’ve heard people say that marketing professional services today is very much like being a publisher – that it’s all about creating and sharing meaningful content. Creating that content often proves to be a... by Bill Brelsford | Dec 29, 2010 | Business Books
Online video can be a powerful tool for marketing your professional service firm. The explosion of affordable video cameras and social media sites give us a plethora of options for creating and distributing video. In fact, there are so many options for creating and... by Bill Brelsford | May 25, 2010 | B2B Content Marketing, Professional Services Marketing
[Note – if this is you first time here (welcome!), please don’t think I’m anti-social media – browse around and you’ll see I’ve been a long time proponent of social media.] Continuing on the theme of listening to the conversations going around me, today I want to talk... by Bill Brelsford | May 17, 2010 | B2B Content Marketing
Regular readers will notice I have been posting at a lower frequency lately. Contrary to the title of this post, it’s not that I’ve been too busy to post. I’ve been posting less frequently because I have been to trying to follow my own advice about talking less...