Do you have a Google Profile page? If you are a provider of professional services, chances are, people will Google you by name when they are referred to you, hear you speak, or see an article about you in the paper. If you don’t have a Google profile page yet, you should, as it is a great way to make sure people can find you and your different profiles on the web when they search for you by name.
Google recently updated the design of their profile pages. They believe the new design will help highlight the information that’s most important to you, making it easier for people who visit your profile to get to know you. I do think the new profiles have a much cleaner look. And they have a greatly simplified interfaced for editing – you just click on the “Edit Profile” button and then click on the section of the profile you wish to update. It doesn’t get easier or more straight forward than that.
If you already have a profile page, you don’t have to do anything to upgrade to the new format, Google will update it automatically for you. Here is a sample of what the updated design looks like – https://profiles.google.com/billbrelsford/about.
In addition to making sure people will find you when they Google your name, using the link to your profile can be a great way to provide on link that people can use to find all of your different websites and social media profiles. For example, when I give a presentation, rather than having a “Contact Info” slide that contains a myriad of different links, I will often just include a link to my Google profile page. From there, people can decide if they want to visit my website or blog, or connect with me on Facebook, Twitter, LinkedIn, etc.
If you don’t have a profile page yet, I highly recommend that you create one. To get started, just visit https://profiles.google.com.
