Keeping Score in Business

by | Business Books

The Game of Work   by Charles A. Coonradt

In The Game of Work, Charles Coonradt shows us the parallels between business and sport.   Scorekeeping and defining the field of play in business are some of the principles explained by the author through the use of instructions, worksheets and real life examples. The author shows how the manager as coach can be more than just a metaphor. The author states that there are three ways to manage; by observation, by judgment or by measurement. This book is about managing by measurement, keeping score.

The author notes the interesting fact that people will often pay money to work harder at recreation than they do at work. He notes several reasons for this (see notes below), one of which is that the scorekeeping is better in recreation. There are five characteristics that are used to explain why recreational scorekeeping is better business scorekeeping. These characteristics form the basics to be followed when setting up a business scorekeeping system.  The Results to Resources Ratio (RRR) is the key to improving business results through scorekeeping.

A relatively short book, ~140 pages, The Game of Work is an easy read that is chock full of practical advice on how to use scorekeeping to improve your business. I would highly recommend this book to anyone looking to improve their personal or business performance. I would love to hear from anyone that has personal experiences in applying scorekeeping in their business they would like to share.

Notes:

Fifth edition, copyright 2001

All organizations rise or fall on the personal goals of the individuals in that organization.

3% of Americans are considered wealthy. The main difference between this group and the other groups is the people in the wealthy group have specific, written goals. That is, they keep score.

People often pay to work harder in recreation than they do at work.

Some reasons:

In recreation, the goals are clearly defined

In recreation, the scorekeeping is better

More objective

Self-administered

Peer audited

Dynamic

Allows the player to compare current personal performance with past personal performance as well as with an accepted standard

In recreation, the feedback is more frequent

In recreation, participants feel they have a higher degree of choice

In recreation, they don’t change the rules in the middle of the game

Goals

Goals must be written

Goals must be your own

Goals must be positive

Goals must be measurable and specific

Goals are best stated in inflation-proof terms

Goals must be stated in the most visible terms available

Percentages are too vague, use something you can see and touch

Use pounds, units, calls, boxes, etc

Goals must contain a deadline

Goals must allow for personality changes

"You must first set those goals to become before you attempt to set goals to have." – J. Paul Getty, Being Rich

Goals must contain an interrelated statement of benefits

Idea – buy a cd when you reach a goal, write on the cover why you bought it

Goals must be realistic and obtainable

Individual goals are the foundation of  corporate human-resource development and planning

Teamwork is based on great individual execution of assigned responsibilities.

Management by exception focuses on things that are going wrong.

When there is an absence of clearly defined goals and accurate scorekeeping, we are forced to concentrate on activity

Behavior precedes results

Spaced repetition is the powerful force behind conditioning of attitudes.

Success is the result of behavior, which is determined by attitudes, which are formed by conditioning, which takes place through spaced repetition.

The concept of defining the field of play shows us that in business, freedom is greatest when boundaries are clearly defined.

Hiring:

Look for coachability

Willingness to be accountable and scored

Explain the field of play (in detail), ask if they can play on this field

Assess past winning behavior, willingness to learn and grow

Don’t abidicate the leadership to the people leaving by having them train the new guy

Motivation – motive and action – balance

Bill Brelsford

Bill Brelsford

B2B Marketing Copywriter & Consultant

Hi, I’m Bill Brelsford, author of “The Boutique Advantage: How Small Firms Win Big With Better Messaging.”

I’ve worked in professional services since 1990 – first as a CPA, then as a custom software developer, and since 2006 as a marketing consultant specializing in direct marketing and sales enablement copywriting for professional services.

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