Posting to your blog once a week for 3 years will generate 150 pages of valuable website content.
If you have 3 sales people and they each meet 3 new contacts per week, your company will reach 450 new prospects per year.
Completing 1 extra task before checking your email in the morning and 1 extra task before leaving the office results in completing 502 extra tasks for the year.
Pick something small, do it well and do it consistently, and the results can be huge.
B2B Marketing Copywriter & Consultant
Hi, I’m Bill Brelsford, author of “The Boutique Advantage: How Small Firms Win Big With Better Messaging.”
I’ve worked in professional services since 1990 – first as a CPA, then as a custom software developer, and since 2006 as a marketing consultant specializing in direct marketing and sales enablement copywriting for professional services.
My career path gives me unique insight into B2B sales. I understand what CFOs question (from my accounting background), how complex projects are sold (from software development), and what content actually moves deals forward (from 19+ years helping professional services firms close premium clients).
My copywriting and consulting focuses exclusively on what I call the Core4 Outcomes: increasing authority, generating leads, driving sales, and improving client retention.
Get in touch:
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