Starting a Marketing Conversation

Over on the Duct Tape Marketing Blog, John has some good tips for professionals that avoid marketing because they are uncomfortable with tooting their own horn. As a CPA, I’ve had this uncomfortable feeling myself and seen it in others. The accountants I know...

Working On Your Business

Over on the Quick Books Community Briefing on Small Business Blog, Chloe DeVita has a post on one of my favorite small business subjects – Working IN your business versus ON your business. Chloe (Miss Enterprise – love that!) talks about the challenges of...

Networking Tips

Over on Legal Ease, Allison Shields gives some great advice (Holiday Networking Tips, Networking for Shy People, and Networking: What do I say?) about networking. I have two other tips that I have picked up along the way that I would like to add. The first is to...

Bigger Or Better?

Catching up on my reading, I’ve noticed more people talking about the idea that bigger (in terms of market share) is not necessarily better. David Maister has an excellent post on his blog about the  pursuit of growth for the sake of growth in professional...

Follow Your Mother’s (marketing) Advice

As I was looking through a package of advertisements from a chamber of commerce, I was reminded of the saying "actions speak louder than words". I don’t know about you, but I was lucky enough to receive this advice 3 or 10 million times while growing...