Practices of Effective Business Owners

by | Business Books, Professional Services Marketing

The Daily Drucker is one of my favorite books. It sits on my desk and I try to read it every day. Since I will be traveling at the end of this week, I was reading ahead today. The entry for September 4th is “Practices of Effective Executives”. I feel these practices underscore the need for having business systems, written goals, efficiency vs. effectiveness, and other topics that I like to write about on this blog. Because I work with small business owners, I took the liberty of changing “executives” to “business owners”.

Effective Business Owners:

  1. Know where their time goes
  2. Focus on outward contributions
  3. Build on strengths – theirs and others
  4. Concentrate on superior performance
  5. Make effective decisions

How many of these practices are incorporated into your daily routine? Which one are you going to start working on today?

Bill Brelsford

Bill Brelsford

B2B Marketing Copywriter & Consultant

Hi, I’m Bill Brelsford, author of “The Boutique Advantage: How Small Firms Win Big With Better Messaging.”

I’ve worked in professional services since 1990 – first as a CPA, then as a custom software developer, and since 2006 as a marketing consultant specializing in direct marketing and sales enablement copywriting for professional services.

My career path gives me unique insight into B2B sales. I understand what CFOs question (from my accounting background), how complex projects are sold (from software development), and what content actually moves deals forward (from 19+ years helping professional services firms close premium clients).

My copywriting and consulting focuses exclusively on what I call the Core4 Outcomes: increasing authority, generating leads, driving sales, and improving client retention.

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