by Bill Brelsford | Jun 24, 2010 | Marketing
In his post about gauging client satisfaction (post no longer available), Robert Armstrong provides some helpful tips for gathering feedback from your clients to help you improve your law practice. While I am a big believer of gathering regular feedback from... by Bill Brelsford | Jun 11, 2010 | Professional Services Marketing
When I logged in to LinkedIn this morning, I noticed I had a new Inbox design on my home page. I'm still playing around with this, but here is what I've noticed so far. You can work with your messages, right from your home page, without first going to the... by Bill Brelsford | Jun 8, 2010 | Marketing Strategy & Planning
Word of mouth plays an important role in growing a professional service firm. We spend a lot of time and effort trying to influence customers and referral partners to talk about our services to others. When marketing our firms with WOM one question we have to ask is... by Bill Brelsford | Jun 1, 2010 | Lead Generation
When it comes to marketing automation for professional service firms, how much is enough? How much is too much? Accountants, lawyers, and other professionals spend a lot of time developing relationships with prospects, clients, and strategic referral partners.... by Bill Brelsford | May 27, 2010 | Marketing, Marketing Strategy & Planning
We Duct Tape Marketing coaches often talk about the perils of competing solely on price and how to create a marketing system that helps you move from competing on price and in many cases, charge a premium for your services. This idea of narrowing your focus and...