by Bill Brelsford | Mar 22, 2019 | Lead Generation
On a recent visit, my young nephew asked if I had any ice cream… I had none to offer. Bad uncle! So we hopped in the car and went to 31 flavors. The excitement of getting ice cream was quickly replaced with the dilemma of making a choice. Which one is the best? What...
by Bill Brelsford | Mar 14, 2019 | Lead Generation
I’m NOT a fan of elevator pitches. Heresy coming from a marketing guy, right? Yes, I know EVERYONE tells you you need an elevator pitch. It may be the 1st thing you learned at that networking group you joined when you started in business. (The second thing you...
by Bill Brelsford | Mar 7, 2019 | Uncategorized
It’s not hard to find marketing advice these days. You can find advice: in books at webinars on blogs at networking events in magazines listening to podcasts from your uncle (who never had a business, but loves Wikipedia) etc. Part of your challenge as a... by Bill Brelsford | Feb 21, 2019 | LinkedIn, Professional Services Marketing
Above is excerpt from a recent Ignite Club call where we reviewed how to export your contact data (and other data) from LinkedIn. One quick note – LinkedIn often changes things, so depending when you are viewing this, things may look a little different. If... by Bill Brelsford | May 10, 2018 | LinkedIn, Professional Services Marketing
Quick question – how many LinkedIn followers do you have? Not connections. Followers. I’m not asking because there is some magic number of followers you should want. I’m asking because I talk to a lot of people who didn’t know they had...